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We don't like 'em any more than you do. Trinket peddlers. Catalog pushers. We never wanted
to be in their company. That’s why we struck out on our own to form Thunder Road Brandworks.
Brand building doesn’t come from a menu or a template. It comes from the head and the heart.
Not to be sappy here, but if you don’t love what you do, and if you don’t believe in your
product or your business, you can’t expect anyone else to.
Years of experience in the trenches brought us to this moment. Founder Matt Coben worked in
the financial services industry earlier in his career, including time as Chief Marketing
Officer for Transamerica Capital. He was on the client side, often wined and dined by
promotional marketers. Most brought nothing new to the table. When someone did, Matt paid attention.
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creative, inc.